“What is your favorite color?”
How many times did you hear that growing up?
Did it influence your preference for one sticker over another as a kid in the Dr.’s office?
Why is a gold star more important than a silver star?
Color associations can be very important to the selections that we make. For instance, the ideal apple should be red without any “brown” spots. Nothing is wrong with the color brown. In fact, it could be very favorable. “Brown” spots on an apple represents damage, however, if you apply brown to a certain truck – it fills us with anticipation about an expected delivery.
Color and how we perceive it can greatly influence our purchases. Let’s think of a vehicle. If you like to be noticed going down the highway, chances are you won’t pick the silver or gray car. You will choose a more noticeable color like red, yellow or “alien green” – something that catches peoples’ attention, so they exclaim “Did you see that!?”.
It is due to the preference and perception of color that we offer free custom color services to our customers. For applications that require foam to be in direct sight, offering something other than the industry standard colors of black, gray or even brown can provide instant company recognition. Pair that with unique coloring & an outstanding customer experience – and you’ve just reinforced your brand in the market.
If you would like to take advantage of our color matching service, simply supply us with a color swatch or PMS number in the beginning of your project. Please note that due to the manufacturing process, we are unable to provide a 100% PMS color match. You will be provided with a sample of your product in the custom color to approve prior to full production.
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